


Weigand Pro dev
Project Details
Project Overview:
Weigand is a Contracting and Construction based in Fort Wayne, IN who has over 115 years of experience. Pro Dev, short for Professional Development, is an internal department of Weigand's focused on training, putting out digital content, and growing the company's brand. They were unhappy with their current logo and wanted a refresh.
Project Requests:
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The Logo needs to be clean and condensed
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The Logo must incorporate Weigand's logo into this one
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Logo Colors: Needs to match/ compliment Weigand's current color scheme
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This Logo will be incorporated into newsletters, videos, stationary, and future marketing content
Project Strategy:
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For brand consistency I kept their current font for the new logo
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Their previous logo didn't convey Pro Dev's mission so I utilized an upward arrow to emphasize growth and development
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I used Weigand's "W" logo as the E in Pro Dev to incorporate their logo in a unique way

Primary Logo
This logo helps conveys what the Pro Dev department's mission in a clean and unique way that stays consistent with their brand!
Primary Font: Neutraface Text Bold

Brand Board
My Logo package offers Pro Dev versatility for different color schemes and themes
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Logo Redesign

Stationary Mock up

Had an excellent experience getting a logo created. We had an older design that was in need of a revamp, and Cripe Graphics really pulled through on keeping some of the elements of the old logo, but giving it new life! Everything was done in a reasonable amount of time and there was a lot of care in the look. I'm extremely happy about it and the CEO was impressed as well!
Samantha C.
Pro Dev Team Lead