EXPRESSIONS BY LARA
Project Details
Project Overview:
Expressions by Lara is a well established custom apparel embroidery, DTF print, and screen print company based in South Bend, Indianapolis, and Plymouth area. After operating on a homemade website the last few years Lara was ready for a website revamp! Her vision was for a modern refresh that added a new custom order form for customers while maintaining a personal touch and feel.
Project Requests:
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An organized and separate galleries dedicated to the different services she offers for customers to view.
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Include customer reviews from google and facebook to improve SEO and credibility.
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Additionally, the website will integrate pages dedicated to insightful information about Lara's design process, contain a capture form, and Frequently asked Questions.
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Integrate Lara's pre existing brand elements .
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Contain elements throughout the website along with a dedicated spot on the menu navigating visitors to her online catalog.
Website Strategy:
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After multiple discussions, Lara didn't just want a pretty website but a management system for her continuous growing clientele as well. To help her business run smoother, I need to implement multiple points of interaction for visitors, easy to navigate ordering, and automated emails to compliment the order/ contact forms.
Project Overview:
Sugar M.A.M.A., based in Goshen, Indiana, is a skilled cake pop baker and designer renowned for her diverse portfolio tailored to various events. Despite being a newer business, Leann has seen healthy growth in her business, leading to an influx of orders without a structured system to guide her customers. This is where we step in, offering our expertise to streamline and enhance the customer experience with a custom built website!
Website Strategy:
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Multiple conversations gathering feedback, redesigning and refining; Jacob and I ultimately reached found a blend of fonts, colors, and elements that authentically captured his brand vision. Departing from my original approach of incorporating his initials into the drone's form, I opted for a simpler look that we both agreed met his criteria
the revamped website !
During the rounds of revision Lara and I game planned how to include her various services and past work without over crowding the website. Incorporating the request for bright pinks, purples, and blues, we crafted a professional and visually captivating website to showcase her numerous services. We worked together to create a user-friendly order form allowing Lara to view and manage orders to her liking. Throughout the development process, frequent communication and feedback loops were established with Lara to ensure alignment with her expectations and requirements. Numerous tests were conducted to guarantee the functionality and responsiveness of the order form, store, and customer inquiry across various devices and browsers. Upon completion, the website emerged as a stunning showcase of Lara's passion and body of work while serving as a customer/ order management system for her business!
Jagger was great to work with! He helped revamp my website and I couldn’t be happier with the outcome. Hands down the best service for website development!
Lara s.
Expressions by Lara